This gives advertisers the opportunity to influence people during the consideration phase of their purchase process. Quora is a unique, high-intent advertising platform, ideally suited to reach customers as they research a product or service
Types of Quora Ads
Ad Types. Currently, Quora offers two different ad types: text ads and image ads. The text ad type allows you to include your business name, a headline sentence, body text, and a call to action. Choose your CTA from the dropdown menu, and then Quora dynamically appends your website to complete the CTA .
Are Quora ads effective?
Quora ads is an amazing platform to get in front of your potential customers during the awareness and traffic generation stages of your marketing funnel. It can help you build authority on topics, trends, drive traffic to your site, and ultimately, help improve your website conversions.
How does Quora Ads work
Quora Ads run on a cost-per-click based model, powered by a real-time auction. After setting up targeting, advertisers then set their CPC bid, and can easily adjust it based on performance